Building a voice others engage with: What to work on?

If you had the magic power of revealing your leadership in ways others want to follow you, where would that lead? What do success and fulfilment could look like to you?

If you read this, you are interested in being an executive, entrepreneur, expert or thought leader whose voice matters. There are four areas to consider if engaging others is what you want.

It is a common mistake to believe that having ideas and drive is enough to engage others. Clever people often mix their thinking with their speaking. They are surprised that the clear and solid ideas in their head produce jargon, complex sentences and irrelevant messages that nobody gets.

Growing your leadership requires bringing your ideas and drive to others in defining moments.

Expressing better your leadership becomes workable when you consider working on four areas:

  1. Creating moments to lead
    • People experience your leadership in conversations. Creating moments to lead is your tactic to grow your leadership: embody your role as you speak to lead, use the deadline to stimulate your thinking about the vision, the goals, the challenges and the people you lead.
  2. Working on your perspective
    • What do you see? What do you make it mean? Where do you want to go next? Do you express your perspective or the perspective of the group? How does your perspective nurture others’ perspectives? What opportunities and risks do you see that they don’t? How does ‘now’ relate to the next milestone and the end goal?
  3. Preparing to speak
    • Those who prioritize their preparation aiming to rehearse simple, relevant messages out loud are making the most of the preparation effort. Also, when you know the type of conversation you are preparing for, you don’t have to guess what type of content to prepare in what order to reach your goals.
  4. Delivering
    • People who speak with ease decrease their mental workload with rehearsals. Those who dare tell strong messages lower their social stress with validations of their assumptions and messages at an early stage of their preparation.

You can speak with clarity, presence and conviction. Over time, people engage with your ideas and get things done.

I recommend improving your practice in those four areas because speaking up reveals your leadership. This works. 


Which of these areas do you master? Which of these holds you back?

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